Ah, community
Via Matt’s oh-so-pretty linklog:
http://www.amazon.com/gp/community/plog/about.html
Yeah, community is that thing that will bite you on the ass when you think you can just merrily use it for your marketing.
Related (since I know you don’t bother with my linklog): “You cannot use your audience as a marketing partner and then be surprised when they turn on you for doing something they don’t like.” (via Seth Godin’s Trackbacks, via, er, somebody’s linklog: Technorati’s failing to tell me who it was.)
Somebody needs to explain this to 6A, since they clearly still don’t
get it, given their ongoing public silence.
Perhaps a friend could explain it to them.
They get it. I think they are just trying to avoid any further public mistakes. I think they want to get their message right before coming forth with it this time.
”We must remain absolutely silent until we announce something which we (inevitably, incorrectly) believe will be absolutely perfect in every way.”
That’s not getting it. Naming Mena’s Corner was getting it. Asking how you use the tool was getting it.