Ah, community

Via Matt’s oh-so-pretty linklog:

http://www.amazon.com/gp/community/plog/about.html

Yeah, community is that thing that will bite you on the ass when you think you can just merrily use it for your marketing.

Related (since I know you don’t bother with my linklog): “You cannot use your audience as a marketing partner and then be surprised when they turn on you for doing something they don’t like.” (via Seth Godin’s Trackbacks, via, er, somebody’s linklog: Technorati’s failing to tell me who it was.)

3 Comments

Comment by Geodog #
2004-06-07 01:53:57